This year's agenda will feature exclusive content with the insights needed to capture the expanded eCommerce growth opportunity.  Throughout the week we’ll be hosting sessions spanning Amazon and omnichannel tactics, eCommerce strategy, organizational structure, supply chain, and more.  

event overview     |     agenda    |     thought leaders

2021 Virtual eCommerce Summit Agenda

Welcome and Opening Session

Claire McBride, Director, eCommerce Council, Cleveland Research Company






Macroeconomic & Transportation Overview and 2022 Outlook


Skylar Xie, Director, Macro Research, Cleveland Research Company

Chris Johnson, Senior Analyst, Transportation, Cleveland Research Company





The Consumer’s ‘New’ Normal(s)


Ginny Tredway, Executive Director, Advisory & Consumer, Cleveland Research Company














Connected Commerce: Navigating Ecosystem Change with Retail Media Zen
 

Margo Kahnrose, CMO, Skai





For and By Amazon Account Managers: Best practices from your peers on working with Amazonians, investing in merchandising events, and leveraging the SAS program
 

Vivek Rastogi, Director, eCommerce, Colgate-Palmolive

Chris Lawford, Director, eCommerce Sales, Makita USA

Rachael Levensohn, Sr. Sales Strategy Manager for North America Adult Feminine Care Transformation Team, Kimberly-Clark






The Power of Brand Loyalty: eCommerce Strategies to Build Loyalty Amidst Infinite Selection


Michael Lagoni, CEO, Stackline






Mastering Your Online, Multi-Marketplace Grocery Strategy

Sam Jennings, Lead Client Strategist, Code3














When Social & Commerce Collide: How established brands are employing paid social to boost sales on Amazon

Lizzy Glazer, VP, Connections Strategy, Code3

Jake Merrill, Lead, Strategy and Growth, Commerce, Code3





Amazon Advertising: Driving incremental returns through real time bidding and full-funnel attribution

Patrick Miller, Co-Founder, Flywheel Digital

Abi Harmon, EVP & Managing Director, Flywheel Digital 





eCommerce Assortment: Optimizing for the Consumer, the Retailer, and the P&L

Paul Murphy, Vice President of Retail Strategy & Sales, Menasha Packaging Company, LLC

Darcy Meier, Director, eCommerce Category and Customer Development, Newell Brands 

Raj Sapru, COO, Netrush





Home Improvement Online: How to Win with HomeDepot.com and Lowes.com Over the Next 3 Years


Matt Leiser, Director, Home Improvement Council, Cleveland Research Company 















Learning eCommerce Through the Lens of B&M

Mark Stamps, Vice President of Digital Commerce, Harvest Group 





Brand Protection in Online Marketplaces – Setting Up Your Defense For a Successful Offensive Strategy

Nicole Reich, VP of Sales/Marketing & Co-Founder, Retail Bloom

Andy Buss, Legal & Corporate Development Specialist, Retail Bloom





How to Choose the Right eCommerce Agency for Your Organization


Scott Erickson, Sr. Account Manager - Amazon, 3M


DAY 1 | Setting the stage for post-pandemic eCommerce

Monday, September 13, 2021


DAY 2 | Winning with your key eCommerce Accounts

Tuesday, September 14, 2021


DAY 3 | Winning with your key eCommerce Accounts

Wednesday, September 15, 2021


DAY 4 | Building a leading eCommerce organization

Thursday, September 16, 2021

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