Wednesday, September 15       |        3:30 PM ET       |       Winning with your key eCommerce accounts


Home Improvement Online: How to Win with HomeDepot.com and Lowes.com Over the Next 3 Years

In this session Matt Leiser, Director of CRC’s Home Improvement Council, will present Cleveland Research’s latest insights illustrating how COVID-19 has impacted the demand for the home improvement category, altered homeowner shopping preferences (including the rise of eCommerce), highlight the most significant changes and strategic eCommerce investments from Home Depot and Lowe’s and what to expect competitively from the homecenter retail channel in 2022, and close with actionable best practices for how suppliers and retailers can adapt their strategies and investments to optimize their growth.

Matt Leiser
Director, Home Improvement Council 
Cleveland Research Company

Matt has been a Research Director on the Home Improvement and Building Products Team at CRC for over 5 years.  Prior to joining CRC, Matt spent nearly a decade at Target’s Minneapolis headquarters, working on 5 merchandising teams across the organization, lastly serving as a Sr. Merchant in the Home Improvement department.  Matt is passionate about retail, visits home improvement retail stores weekly, and hosts over 75 home improvement retail leadership roundtable discussions each year to stay on top of the latest trends across the home improvement retail landscape.

Cleveland Research Company

CRC’s Home Improvement Council was launched in 2013 and has since grown to a network of 220+ manufacturers, retailers, and service providers.  Members of our council enjoy frequent updates on the latest trends that our team on the homecenter and hardware store retail channels, relevant macroeconomic updates, highlights from our conversations with management, updates from our weekly retail field visits, access to our industry-leading quarterly supplier benchmark, and other relevant updates from across Cleveland Research’s broader coverage scope.  In addition to our written work, members enjoy attendance to webinars and in-person conferences, access to our team of analysts via 1x1 calls and invitations to participate in curated small-group discussions with their peers within our network.    
                                        

www.clevelandresearch.com